Brittany Froese of Niverville has opened her new second-hand women's fashion store in Niverville. It's called The Shop: A Clothing Boutique and is located at 229 Main Street, in the same strip mall which is home to Foodie Panda.
As part of The Shop's grand opening on Saturday, April 17, every purchase will be entered to win a gift basket valued at more than $100 in products supporting other local businesses.
The store's hours are Tuesday through Friday, 10:00 a.m. to 8:00 p.m. and Saturday from 10:00 a.m. to 6:00 p.m. The shop is closed Sundays and Mondays.
Froese started out with a very different plan for her career. She started off by received a bachelor’s degree in criminology and psychology and went on to spend most of her working life in that field.
Then, a few years ago, she made a switch.
Froese, a 30-year-old mother of two, began selling thrifted clothing in 2018 and realized that she had a passion for it.
“I have always had an interest for fashion and loved the opportunity to be able to find clothing that other women would enjoy at a lower price point than it would cost to buy new,” Froese says. “This way, they get the opportunity to wear clothing they may not be able to afford or wouldn’t want to pay full price for at a lower cost. It also contributes to sustainability, as so much clothing is thrown out and sent to the landfill either directly by the retail stores or after it doesn’t sell in a second-hand store.”
Froese has one employee, and together they’ve had so much success selling both second-hand and new-with-tag clothing and accessories that she has been eagerly counting down the days to the opening of their brick-and-mortar store.
“I’m so excited to finally be able to have a brick-and-mortar location to offer women the opportunity to buy on-trend clothing pieces at a lower price point,” she says. “It’s a dream I’ve had for a long time and I… can’t wait to be able to offer this service to the town.”
