Adventure Power Products gave back in a big way during their first ever paediatric cancer fundraiser on Saturday, December 15.
The Île-des-Chênes business, which has previously been involved in fundraisers like the Eastman ATV Association’s Ride for Mom, which raises funds for breast cancer in Manitoba, felt they wanted to make an impact in the area of paediatric cancer fundraising. They also wanted to make sure the funds would be used in Manitoba, according to co-owner Derek Roth.
“Jocelyn, our Parts and Accessories Manager, had come up with the concept to have a Santa display with a Powersports theme,” Roth explains. “We collectively decided that offering it for free with all donations going to paediatric cancer at CancerCare Manitoba Foundation made the most sense for us, especially at this time of year.”
The event featured a large display of decorated Kawasaki side-by-sides and youth ATVs. Other surrounding businesses got involved as well, with Fontaine Landscaping of Lorette providing the real Christmas trees and A Touch of Glass in Niverville providing the backdrop.
Chris Ewen, the RM of Ritchot’s mayor, provided hot chocolate and candy canes for the children, and coffee for the adults. Breanne Neufeld, an Adventure Power Products associate, took photos with Santa for more than 70 families.
Over 300 people attended the one-day event, which raised over $6,000 for the CancerCare Manitoba Foundation.
“This event was so well accepted from the surrounding communities that Adventure Power Products has pledged to make it an annual event,” says Roth.